 Dear DSA Members,
It has been quite some time that we have been in touch. We have been very busy with many changes and activities, which I am sure you were following, as we sent many broadcasts your way.
Spring means time for renewal, changes and improvements.
First of all - the DSA office has moved. Our new address is 520-23rd Street, Union City, NJ 07087 - phone/fax/email stays the same. Our hours are from 8:30am - 6:00pm EST, but of course we can be reached 24/7 via email.
We also "spruced up" our logo as you can see - please let us know if you need a digital version of your membership decal for your website and for your marketing materials; our new website will be rolled out shortly. I thank you all for your patience with us, it is taking much longer than anticipated, but it will be easier for you and us to handle the many changes and opportunities we will be presenting to you in the next few months.
By now you should have your own copy of THE DAY SPA / MEDICAL SPA DIRECTORY. I like to thank Ann St. George Simpson for the wonderful job in laying out this Directory as well as Preethi Burkholder, our Editor for her editorial contributions, and her efforts in securing some very informative advertisers - all members of the DSA (we do not accept advertisements from non-members).
Preethi is also our editor from here on for our quarterly In-Touch newsletter. Hopefully with this addition, we will be able to send you members news on a more regular basis to keep you up-to-date with what is happening in the Day Spa arena.
DSA is expanding throughout the world. Our international chapters are listed in our 2007-2008 Directory on pages 33-37. During the recently held Day Spa Expo in Las Vegas, the first international meeting for our organizations was held with all of our Chapter Directors present (Europe via phone). We will be updating you regularly on the developments on each continents.
In the meanwhile, take a look at their activities and see if some of you see a way to support them in their efforts. You may also find some new opportunities within their market areas that you may not have thought of.
With best wishes for the upcoming seasons, I am
Spafully,
Hannelore R. Leavy
Executive Director
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ATTEND A TRADE SHOW! 
We are active at many shows and encourage you to participate in them. But remember, we may not be present in every trade show that you select to attend. So, please let us know when you attend a spa related show. That way, we can help you support the DSA with brochures and maybe even a banner.
Thank you to Sustaining member Cheryl Whitman of Beautiful Forever Business Spa Consulting in supporting us at some of the shows she is speaking at.
Listed below are some of our upcoming trade shows. Hope to see you there!
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CARIBBEAN HEALTH TOURISM SPA SYMPOSIUM & EXPO |
MAY 13-14, 2007 |
Hannelore Leavy and Eric Light will be traveling to Kingston, Jamaica to address this congress in support of our Caribbean Chapter. Eric will lead a panel on "Standardization and Accreditation of Caribbean Health & Spa Tourism." US participants are Hannelore Leavy, Dr. Reinhard Bergel and IMSA Advisory Board Member Atty. Cheryl Blackwell Bryson.
See you in Jamaica!
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IECSC LAS VEGAS |
JUNE 02- 04, 2007 |
We invite you to come "hang your hat" and give us a hand to spread the word of the DSA to show attendees!
We will be conducting our usual DSA workshop on Saturday, June 2. We will be in Booth #613.
Marketing Solutions for your Day Spa.
Larry Donahue, of Spa Boom, will talk about "Winning Strategies for Gift Certificates;" Daniel Hussey will explain "Your Antidotes to Marketing Plan Guilt;" Skip Williams, ResourcesAnd Development make sure "Do You Know Your Customer"; Eric Light, Strawberry Hill Group answers what "Branding" can do and Ron Cates, ConstantContact how to take advantage of "internet/email marketing" to keep your spa in front of your current and potential clients.
Also, join us for and our highly successful co-opetition workshop on Sunday June 3rd.
Software for your Spa: Learn and Compare
Millennium by Harms Software, Milano Systems, MindBody Online, mSPA by Mack Software, ProSolutions Software, Inc. These friendly competitors will highlight their applications to assist you in achieving an efficient operation, saving time and costly mistakes, providing you with the marketing figures you need to succeed.
The class will address in detail:
Appointment Book; Register; Marketing/CRM; Inventory; Staff Relations and Head Office (Enterprise); Reporting; Security; Other Features incl. the Internet
Moderator: Skip Williams of Resources and Development
Our yearly post conference workshop held jointly with the IMSA will be held on Tuesday June 5.
"Ready, Set, Think - How to Build an Effective Business Plan."
Starting or Operating a spa is not easy. The competition is fierce. It's not just the day spa or medical spa down the road. The consumer giants are jumping on board as well. So how can you compete? It starts with a solid business plan.
67% of all small businesses that fail did not have a business plan. 37% never meet their full potential. Now you can improve your chance for success. Sponsored by the Day Spa Association and the International Medical Spa Association, the latest in the highly interactive series of Mystery Spa Workshops, "Ready, Set, Think" will give you the chance to work with some of the industry's leading experts: Hannelore Leavy - The Day Spa Association (Host, Eric Light, The Strawberry Hill Group (Facilitator), Gina Meyer, Scanlon, Guerra, Jacobsen & Burke, Skip Williams, Resources and Development, Daniel Hussey, Global Success Solutions, Monte Zwang, Capital Wellness Management
You will learn ways to improve your decision making, understand what banks expect, how to assess your market's potential, and a lot more. You'll leave with tools you can use for funding applications, manage your current business, and to forecast future success.
Other DSA members speaking/presenting at the IECSC-Las Vegas are: Rebecca James Gadberry, YG Laboratories; Ken Cassidy, Kassidy Management Consultants; Douglas Preston, Preston, Inc.; Lisa Starr, Wynne Business; Michael Effler, International Design Concepts; Cheryl Whitman, Beautiful Forever Medical Spa Business Consulting; Manon Pilon, Physiodermie; Michael Beresford, Moor Spa; Jan Marini, Jan Marini Skin Research; Danny Morgan, Synergie by Dynatronics; Barbara Schumann Ortega, Wilma Schumann.
Learn more at www.iecsc.com |
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VITA SPA & MEDICAL SPA EXPO & CONFERENCE, BUENOS AIRES, ARGENTINA |
AUGUST 10 & 11, 2007 |
Hannelore and Eric will be traveling to Argentina to participate in addressing this first spa conference by our Latin American Chapter. If you are considering opening your activities to this exploding we invite you to consider joining us.
See you in Buenos Aires!
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SPA OWNERS AND OPERATORS EXPO AND BUSINESS CLINIC |
AUGUST 14-16, 2007 |
Spa Owners and Operators Expo and Business Clinic is suitable for all spas, day, resort, destination, medical and club spas.
The IMSA/DSA has been chosen to put together this Business Clinic. Call for speakers went out and we received hundreds of applications. The Business Clinic encompasses three tracks which will be facilitated by members of the DSA/IMSA education committee as follows:
- Spa Planning & Development - Skip Williams of Resources And Development.
- Business Management & Operations - Michael Carter of Athena Health Club and Day Spa
- Competitive Marketplace & Trends - Eric Light of The Strawberry Hill Group
The final selection has been made and the program will go online shortly. We hope to see all of our members at this first-ever spa business event in the mid-west!
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| SPA AND RESORT EXPO |
SEP. 8-10, 2007 |
This is an exhibition and conference for medical spa professionals. Here are the dates:
Conference: Sep. 8-10
Exhibition: Sep. 9-10
The Spa & Resort and Medical Spa Expo and Conference is designed to encompass medical spa professionals from all types of backgrounds. It will be held at Jacob Javits Convention Center, New York. Learn more.
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ANNUAL CRUISE FOR A CURE |
SEP.9, 2007 |
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Our annual Cruise for A Cure, under the auspice of SpaCare, Organized Charitable Giving will again be held on Sunday September 9th, and we invite you to keep this evening open.
GET INVOLVED!
We need cash sponsors, volunteers, and contributions for the goody bags.
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TRADE SHOW UPDATES 
Trade shows are fun events and great meeting places for spa professionals and others.Not only do we like to keep you informed of the upcoming trade shows, but we also like to tell you what took place at the trade shows. Here are some of the latest happenings! |
The "Hearts for a Cure" event, the annual charity event organized by Spa Care, Charitable Organized Giving, jointly supported by the DSA+ IMSA was a tremendous success. Melanoma Research Foundation conducted a Silent Auction, and Uniquely-U gave a presentation of what's to come. www.dayspaexpo.com
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MAGIC TAN THANKS EXPO ATTENDEES! |
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Las Vegas, NV March 2007 - They came from as far away as Europe and as close as the Vegas strip. Day Spa owners, future owners, managers, technicians, friends, and family invaded Las Vegas with one shared goal: to explore the Day Spa Expo 2007.
The outstanding turnout, over 2,500 attendees to a show only two years old, amazed the VersaSpa Team. Even more outstanding was the overwhelming interest in the VersaSpa shared by the expo attendees. In fact, over 12 spas took advantage of the "$90 down no payments for 90 days" promotion.
The VersaSpa by MagicTan performed over 67 skin treatment sessions right on the exhibit floor of the Mandalay Bay Convention Center. The results were phenomenal and the user comments very generous.
The entire manufacturing and sales team at MagicTan thanks the Day Spa industry for their kind welcome. We promise to manufacture a treatment system that first, meets the healthy desires of your clientele and second, produces an easy profitable income for you.
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NEW BENEFITS ! 
As a member of DSA you have the privilege of getting benefit packages and bonuses that will improve your business as well as your personal lives. Our goal is to provide you with useful information that can improve your quality of business and professional life. Take advantage of some of our current benefits! |
GO SPA INITIATIVE! Be Featured on Television!
Get your spa featured on television.
The DSA and The Beauty Show would like to invite you to take part in the national TV launch of the GO Spa Initiative.
GO SPA...is a promotion for the day spa industry to take part in delivering "news" to educate viewers on the advantages of health, well-being and the latest trends in beauty treatments when visiting spas.
Currently, The Beauty Show is in production of a 30 show TV series. Each show will air a minimum of three times. On all 30 shows, the GO Spa initiative will be promoted along with "spa tips" being given from spa owners.
DSA Pesident and Executive Director Hannelore Leavy will be interviewed in the "Worldwide Business of Spas" TV documentary series on
behalf of GO Spa and the day spa industry in general.
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ASSOCIATION GROUP HEALTH INSURANCE PROGRAM |
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The Day Spa Association, in conjunction with CSS Inc., is pleased to offer you one of the most comprehensive and affordable health insurance plans in the industry! It offers hospital and surgical coverage, intensive care benefits, doctor's office visits, prescription drugs, lab and x-ray services, accident benefits, dental and vision benefits, and even ionclude death coverage. What's more, there are deductibles or co-payments for medical benefits! www.cssadmin.com
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EXCLUSIVE OFFER for DSA members only!
Increase your revenue with FREE referrals to your spa and receive 100% of the face value on SalonSpa gift certificates instantly!. Set-up fee WAIVED and FREE membership until January 2008 - a $153.00 value! Visit Visit SalonSpa and click on Salon Spa Owners. |
Your annual renewal complimentary survey is here!
The Marketing Demographics of a Day Spa Goer 2000-2007 has been completed. All members who are renewing their membership as of January 1, 2007 are entitled to a complimentary copy. For those of you who have renewed and the study was not yet ready, we will be sending your copy to the email address we have on file. To those who are renewing their membership as of now, the actual bound survey report will be included with your renewal documents.
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DSA ADVISORY BOARD FOR 2007-2008
The 2007-2008 DSA Advisory Board is now completed. Here is the list of our "Advisors" and not only the DSA is welcome to use their expertise and resources, all members are invited to contact any of them
DSA Advisory Board Member 2007-2008
Call for committee volunteers:
Board members are now forming committees. We invite you to contact the appropriate board members to let them know of your interest in assisting them
For more information and to read up on their achievements, etc. please go to click here. | |
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FEATURED MEMBER : MICHAEL BERESFORD, MOOR SPA
Michael Beresford is the President and Founder of Moor Spa Inc. based in Vancouver, Canada. He has been an active participant and keen observer of trends in the spa industry for 12 years. Moor Spa is one of only a handful of 100% natural-source lines of skin-care, body-care and wellness products available in the spa industry. Based on the healing properties of the Austrian Deep Moor, the line is now distributed in over 15 countries. Michael has traveled extensively throughout Europe researching the most potent sources of healing Moor mud and visiting Moor clinics to study their therapeutic techniques. Michael has lectured extensively on Moor therapy at spa industry events around the world and has recently formulated a new spa concept called "the Life Energy Center" - based on the healing origins of spa culture. Michael has a BSc degree in Mathematics and Computer Science from the University of Reading in England.
Moor Spa is one of the first member of the Day Spa Association and the preferred spa product vendor for CMS International - the world's largest consulting company in the Health Club industry. You can contact Michael at michael@moorspa.com
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MEMBER REFERRALS
Thank you for the following members, for referring new DSA members.
Keep them coming!
Douglas Preston-2
Jaya Schillinger-1
Charles Wiltsie-1
Skip Williams-1
Larry Donahue-1
VeronicaWilson: 1
Lyn Ross: 1 |
QUOTE OF THE DAY
"From what we get, we can make a living.
What we give, however, makes a life"
-Arthur Ashe, tennis player, author and AIDS spokesperson-
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SPRING HAS ARRIVED!Spring is the time for new beginnings! Thinking about starting YOUR OWN spa? Sign up for one of our workshops and learn how! |
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Plan your trip and come to Las Vegas to get your dream spa started on May 21 through 24, 2007.
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Day Spa & International Medical Spa Directory, 2007
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In Memory
Linda Brewer, 59 - A revered pioneer in the spa industry, lost her courageous battle with ovarian cancer on Monday, February 12, 2007 at the Hospice Unit of Baptist Northeast Hospital in LaGrange, KY. Linda's proudest accomplishment was Uniquely you, a charitable organization.
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Host a Workshop-
To Enhance Your Spa's Visibility and Create New Business
By Erika Mangrum, President, Iatria Spa and Health Center
Besides providing your clients with a fun-filled day that combines education and relaxation in an educational forum that inspires people to take charge of their health, hosting workshop can enhance your spa's visibility and create new business.
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MEMBER NEWS  We want to know what our members are doing. Stay in touch with us. Let us know your contributions to the spa industry. Encountering a challenge? Let us know that too. May be we can help. Here are some of our latest happenings. |
ENHANCE FACE & BODY SPA
Hartsdale, NY: Enhance Face & Body Spa, Westchester's preeminent luxury day spa, announced today that Anti-Aging Centers will provide medical age management therapy at the spa to those who want to combat the aging process in order to live a more fulfilling and productive life.
Read More |
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HEARTS FOR A CURE
The Hearts For A Cure held during the Day Spa Expo held in Las Vegas this February organized by SpaCare, Charitable Organized Giving, jointly supported by the DSA+ IMSA was a tremendous success. Melanoma Research Foundation conducted a Silent Auction, and Uniquely-U gave a presentation of what's to come.
Thank you to all the volunteers and especially
Monique Iacobacci &
Veronica Wilson
for their tireless efforts to make this happen.
Here are the anxiously awaited winners of our awards:
Congratulations to:
Skip Williams of Resources and Development,
Spa Person of the Year, 2006
in Raleigh, NC,
Distinguished Day Spa of the Year
Best Exhibits - Thank you to
Lenny LaCour of LH Connects.
Most Creative: Clear My Head
Most Informative: New Reality
Most Interactive: Spa Revolution
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BUSINESS PERSON OF THE YEAR NOMINATION
ROSEMARY WEINER
OWNER, THE BRASS ROSE SPA & SALON
Rosemary Weiner has been a business leader in Warren County for many years. The Brass Rose Spa is not her first business venture in Warren County.
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MAY IS SKIN HEALTH MONTH
The DSA has a poster that we would like every spa owner and spa professional to hang in their work space. All proceeds from the poster go to The Melanoma Research Foundation. CLick here to learn about Melanoma Research Foundation. If you would like to learn more about obtaining a poster from the DSA Click Here. | |
