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from Hannelore Happy Holidays! The holiday season always approaches too quickly for me, no matter what I do to prepare, I never seem to be ready for it when it arrives. Hope that you are prepared for the rush in your personal and your business life! Your membership dollars are at work - We are launching our new website soon and we hope to receive your updates as requested. The information you provide will also appear in the 2007 Day Spa Directory, which will make its debut at the Day Spa Expo in Las Vegas in February. During the DSE Charity and Awards Celebration we will be presenting the “Distinguished Day Spa Award” as well as the “Spa Person of the Year Award”. The former will be voted upon by our Board from the pool of accredited spas, the latter is voted by the industry. You will find the poll on our home page – hope you enjoy getting to know the Spa Persons we have chosen over this past year; your choice will determine who will go home this year with the trophy! Our Survey committee is hard at work, but we need your help – if you have not yet done so, please take the Benchmarking Survey which will give day spas a guideline of what others are doing. As a thank you for your time you will receive a digital copy of the results! Do it now, before the holiday rush sets in! Thank you for the continued support of YOUR Association … the results of our Association Survey are in and those of you who participated will be receiving a copy shortly. We learned a lot and you will see more changes coming your way … including regional chapters! So if you are interested in hosting one of these in your area, give me call! With best wishes for healthy and happy holidays, I am Spafully, Surveys & Polls Recognition Corner Trade Show Report Get Involved DSA In The News Member Benefits Members in the News Do You Have a Plan?? The Latest Surveys & PollsSpa Person of the Year 2007!
Day Spa Benchmarking Survey
Trade Show ReportUpcoming Shows
Day Spa Expo 2007 Last year's maiden voyage of the Day Spa Expo was a tremendous success. You absolutely can't miss the best workshops and top exhibitors for our industry in this year's show. The top movers and shakers in day spa will help you gain maximum profitability and keep your business one step ahead of the pack!
Spa and Resort Expo and Conference We are always looking for volunteers to man the booth so contact barbara@dayspaassociation.com to help out!
International Esthetics, Cosmetics & Spa Conference We are looking for members to help man the booth, just contact barbara@dayspaassociation.com to let us know you can help!
Caribbean Health Tourism & Spa Symposium May 13-17, 2007 The DSA and IMSA Caribbean Chapters are looking for presenters and exhibitors for this one of a kind event in beautiful Jamacia! The Expo and Symposium are designed for Health and Wellness professionals, which include, Spa technicians, spa operators, Resort, Day & Medical Spa Associations, Spa managers, designers, manufacturers & distributors, indigenous healers and students. For further details please contact
Get Involved! Hearts
for A Cure
About Spa Care In case you haven't heard,The Day Spa Association is creating a way to amplify your efforts and provide a more concerted, streamlined effort to those in need. The DSA has formed SpaCare – Organized Charitable Giving, a Non-Profit 501(c) corporation that will serve the spa industry’s charitable donation needs! "From what we get, we can make a living. The Day Spa Expo Volunteers Needed! If you are going to be at this year's Day Spa Expo this is the perfect chance for you to rub elbows with some of the top names in your industry and help out at the same time! Volunteers are needed for registration desk and booth at the Mandalay Bay event!! Contact Debbie@inspirationsinc.com or call 415-472-5570 today to reserve a time slot for yourself! Calling All Authors! Calling all Authors for a book Signing event at the Day Spa Expo. Attendees want to meet you! This will give you a good chance to put your publication in front of the perfect audience. We can’t hold this event, unless we get to know who our authors are, so contact us here at the DSA office, Barbara@dayspaassociation.com or call 201-865-2065, to let us know about your book and when you will be available to give your autograph! Trend Spotters
When the press calls us for interviews, they want day spa industry statistics, trends, and quotes from spa owners on very short notice—sometimes immediately. We would like to begin collecting this data from DSA members now, so we can provide the instant answers that journalists want and need. What’s in it for you, other than supporting the industry and the DSA? Chances are you will be mentioned, if not quoted by the media contacts we are making. If you would like to be one of our DSA Trend Spotters, here is how the program works: 1) We are inviting YOU, to become a DSA Trend Spotter. When the need arises for hot trends and industry news, we will do an email broadcast to the trend spotters group. The email would pose no more than 1-5 questions. The important part is that you respond quickly Read more about this new idea! Do You Have a Plan??DSA Health Insurance
November 2, 2006 – Union City, NJ – The DSA & IMSA are proud to announce that members of both organizations can now be covered by a single group policy at affordable rates and more than adequate coverage, especially in emergencies. More than 14% of Americans - 41.2 million - are uninsured, many of them working in small businesses - most day spas and medical spas fall into this category. With premiums at an all-time high and rising, small businesses cannot afford to cover their employees and sometimes not even their owners. “With insurance laws being governed by their State Boards the task of obtaining a group health policy outside the states’ borders for our members was an impossible undertaking”, says Hannelore R. Leavy, Founder and Executive Director of The Day Spa Association and The International Medical Spa Association. "After over a decade of searching we are finally able, with the help of our plan administrator CSS, to offer our members a group health insurance plan that is fit for the day spa and medical spa industries”. Flu Season is Upon Us
The spa industry is dependent upon the touch therapies, and person to person contact. What would happen if 30-50% of the workforce were out either sick or taking care of loved ones who are sick? What would happen if the general public feared person-to-person contact, apprehensive of a deadly virus being transmitted? Could your spa afford to lose 50% of business for an extended period of time? USA Today summarized a White House plan if a serious outbreak occurs. |
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Recognition Corner Keith Rodbell
Keith Rodbell has embraced what it means to be "active" in his association! Since joining he has been appointed to the Advisory Board, volunteered for our charity events and always makes sure to stop by our tradeshow booth. Throughout his career, Mr. Rodbell has focused on the growth of corporate revenues, as demonstrated by the success of his previous ventures. Keith co-founded Elementals™ Health & Wellness Inc. in 2004, and has been involved in all aspects of the strategic direction and management of the organization to date. His primary role has been to develop the sales and marketing team and establish strategic relationships with-in the industry. Great to have you aboard, Keith! Member Referrals
DSA in the News Choosing a Good Spa By When that extra piece of chocolate or glass of wine is no longer helping you unwind, you may decide to hit the spa for some professional care and a little "R and R." But how do you choose the right spa, and what do you do once there? Click here to read the full article An Industry Tribute An Industry Tribute to Hannelore Leavy For any business to grow, it takes a leader with fresh ideas and Why rent costly, inconvenient and limited Online Gift Certificates & Appointments
SpaBoom creates a profit center of your spa's website! Sell instant online gift certificates or offer appointment requests. DSA members receive 3 free months of Appointment Requests, so visit www.spaboom.com and get signed up now! Educational Courses The 2007 Day Spa Expo Business Forum Produced & Presented BY What every spa professional needs to know! This vitally important program will give you the business and operational information and knowledge every spa professional should have! Whether you are researching to open a new spa, have launched a start-up, or have an existing spa. This is one program you can not afford to miss! DSA Members receive an $85 discount on these special courses! The Day Spa/ Medical Spa
The time has come for the DSA to publish it latest edition of the Day Spa/ Medical Spa Directory! This print directory lands in the hands of industry professionals and spa consumers alike, and this year's version is the best looking and most informative ever! ! DSA "Accredited" members get special exposure, so be sure to apply or reapply for accreditation to get the maximum visibility for your business! Advertising space is still available at great rates. Contact our editor Preethi Burkholder at 970-544-1731 or download and fax our insertion order TO RESERVE YOUR SPACE TODAY!
Members in the News Athena Health Club & Day Spa
The Guide to Day Spas
Wellness Capital Management
SEATTLE, WA—June 21 2006—Wellness Capital Management, creator of the Business Wellness Budget (TM) and Business Wellness Workshop (TM), today announced the addition of Wellness Real Estate service to its suite of strategic financial consulting services for businesses and practices in the wellness industry. Along with Wellness Real Estate, the Wellness Capital Management line of cash flow management and financial services includes: Wellness Budget, Wellness Capital and Wellness Bookkeeping, all designed to work together to enable businesses and practices in the wellness industry to achieve financial stability and prepare for long term growth. Chinook Entrepreneur Challenge
Erika Mangrum Featured In New Book Showcasing Successful WomenRaleigh, NC (OPENPRESS) July 21, 2006 -- The innovative idea of Erika Mangrum, President of Iatria Day Spa, caught the eye of author Mary Cantando, who highlights Mangrum in her new book. The Woman’s Advantage: 20 Women Entrepreneurs Show You What it Takes to Grow Your Business offers a candid look into how women from around the world built successful companies. The book, published by Kaplan Publishing of Chicago, debuts this month and is available at all retail and online bookstores. Cantando, a nationally-recognized expert on the subject of women-owned businesses, scoured the world to uncover remarkable women entrepreneurs.
Spa Philanthropist and
We would like to congratulate Spa Philanthropist winner Mary Lynne Blaesser, and Healing Hearts winner Rosemary Weiner for all they do to help others! The first of these annual awards were given at the Hearts for a Cure Cruise during the Spa & Resort Expo and Conference in New York City. We wined, we dined and we danced the night away! Thank you to all that made this event possible and thanks to you Mary Lynne and Rosemary!
Dear Hannelore,
All of our marketing materials tout our accredited status. In addition, the media are most comfortable seeking information from an accredited spa. We have been quoted and appeared in many public and professional media outlets because of our accredited status. Sincerely, Call the DSA to find out how you can become an accredited Day Spa Today! 201-865-2065 The Latest Massage Tax in New Jersey Visit the NJ Government site for details
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It's time to vote for the Spa Person of the Year for 2006! Just go to our 
Our next charity event, supporting Spa Care Organized Charitable Giving and The Melanoma Research Foundation, is going to be at the Mandalay Bay Hotel during the Day Spa Expo. We will be announcing our Spa Person of the Year, Distinguished Day Spa and Best Exhibit Awards at this event so be sure to apply for 
Do you have a plan for your spa in the event of the avian or pandemic flu? 
Congratulations to DSA Member Angie Conrad of Alberta, Canada for winning the Chinook Entrepreneur Challenge! Since joining the DSA Hannelore has become something of a mentor to her. She has a home spa called the 
